VICIdial NI: Not Interested — What It Means & How to Use It

Quick Reference

Status Code

NI

Full Name

Not Interested

What NI Means

The contact was reached but expressed no interest in the product or service. Unlike DNC, the contact has not explicitly requested to not be called — only indicated no interest in this specific offer at this time.

When This Status Is Used

Set by agents when a contact declines the offer without requesting to be removed from call lists. May be recyclable depending on campaign type and time elapsed.

Impact on List Management

Include in dial_status_filter — NI leads can typically be recycled after a delay, especially if the product/offer changes. Include in dial_status_filter only for re-engagement campaigns with appropriate delay. High NI rates may indicate poor list targeting or script issues.

Best Practices

Do not immediately recycle NI leads — minimum 30-90 day delay recommended
Track NI rate by agent to identify script or targeting issues
Create NI-specific re-engagement campaigns with updated messaging
Agents should not set NI when contact requests DNC — use DNC status instead

DNC Do Not Call NP No Pitch SALE Sale CALLBK Callback Scheduled

ViciStack Automatically Optimizes How NI Affects Your Dial Strategy

ViciStack's List Management module monitors disposition distribution in real time — automatically adjusting recycling logic, dial_status_filter priorities, and hopper fill strategies based on how your dispositions are trending. No manual SQL, no spreadsheet audits.

See List Management Module →

Frequently Asked Questions

What does the VICIdial NI status mean?

Is NI callable in VICIdial?

Yes, NI (Not Interested) leads are callable and should be included in dial_status_filter for recycling.

Should I include NI in my dial_status_filter?

Yes, including NI in your dial_status_filter allows recycling of these leads. Follow the best practices in this guide for optimal configuration.

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